Tag Archives: web design

2013_09_02_featured_image Design

Does Your Website Design Appeal To The Right People?

So you have a website – and you know who you want your target group to be. Great. But how do you make sure you design your site for the right kind of people? How do you make sure to attract people that not only like your product – but that have the right age, lifestyle, or even money to buy it?

Obviously, your product already does a lot of the work. People who don’t like it, or who don’t think it will fit their current life situation, probably won’t be the majority of your visitors. Or will they? Do they even know they probably cannot afford your product? Do they know you are targeting a different age group? Or different gender?
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2013_07_31_featured Design

5 Design Mistakes That Interfere With Your Online Usability

Good usability – what does that even mean? The term has been around for quite a while now; long enough anyways to have gained some serious popularity. In a previous article we even argued that “usability has become a commodity and is no longer a distinctive feature”. That is because people have long gotten used to certain design standards.
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2013_06_04_featured Demo UX Cases

Flat Web Design Is Here To Stay

Lately, there has been a big discussion going on about flat web design. Some think it’s just a trend. Others believe it will change the way we design for the web forever.

We tested the homepages of four different websites with a flat design to find out what people really think! In a visual Usabilla Survey, we asked a mixed group of web professionals for their opinion about flat web design. In total, we gathered 2624 feedback points and 638 notes from 100 professionals. The results are clear. Flat web design is here to stay. (Download the full report as PDF.)
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Untitled-4 Design

7 Easy Ways To Effectively Maintain Your Website

It’s a bit like having a dog, or a particularly tricky-to-care-for plant. Like a bonsai, say. It looks fantastic when you first get it home, but without regular care and maintenance your miniature tree can pretty quickly start to look a little worse for wear. To cut to the chase we’re talking about your website; have you been neglecting yours of late?
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2013_03_video_featured Design

10 Ways How Video Can Improve The User Experience

We love to get entertained. That’s why we like going to the movies, listening to cabaret shows, or visiting concerts. If we had a choice, our entire lives would be focussed much more on enjoyment, rather than dealing with all the serious stuff. Online we are no different. Sure, most of the time, we have a goal and probably some virtual time frame for reaching it. But what we really want is to have fun and to enjoy ourselves — of course while solving all our problems on the side.
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2012_09_featured_road_signs Design

Top 9 Guidelines For A Better Content Organization

Content is king! It probably doesn’t take much convincing from my side to tell you that your content is the most valuable asset of your website. Be it that you offer information, services, or products, your content is the reason you have a website at all. People visit your website because they are looking for something and it should be your main goal to help them find it.

We talked about content presentation a few times lately. For example, we discussed how you can write better web content, how to improve the readability on your site, or how to increases your web credibility through content presentation.
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2012_09_featured_visual_context Design

The Power Of Visual Context In Web Design

Visuals are super important in web design. We just talked about images last week and how they can help to improve the user experience of your site. A while back we discussed how infographics can help you to inform, engage, or even entertain your website visitors. And our guest author Nikolaj explained how icons can improve your web design.

But why is that? Why are visuals so important for how we perceive information and why do they have such an impact on the user experience of a website? It’s simple. Visuals deliver the context you need to communicate your messages effectively.
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2012_09_06_featured_images Design

10 Things To Know About Images In Web Design

Web standards rise continually, changing our expectations towards a website. We want to find information quickly, we want to socialize, we want to get entertained, and we want all of it to happen on a personal level. The key to designing efficient, attractive, and personal websites is the use of a wide range of engaging media.

What kind of media? Basically anything you can use on your website to convey a message, such as videos, audio, graphics, or images. While any of these can help to improve the user experience, the media you choose should be appropriate for your main target group with all their expectations, abilities and limitations. Also consider the devices people will use to access your site and technical limitations that come with it.
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