Tag Archives: visual design

2012_09_featured_visual_context Design

The Power Of Visual Context In Web Design

Visuals are super important in web design. We just talked about images last week and how they can help to improve the user experience of your site. A while back we discussed how infographics can help you to inform, engage, or even entertain your website visitors. And our guest author Nikolaj explained how icons can improve your web design.

But why is that? Why are visuals so important for how we perceive information and why do they have such an impact on the user experience of a website? It’s simple. Visuals deliver the context you need to communicate your messages effectively.
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Screen-shot-2012-01-03-at-10.52.14-AM Design

Not Just Pretty: Balancing Emotion and Function

In web design, getting the usability right used to be major goal. Now that most designers seem to master this goal, usability has become like a commodity: As basic requirement for a functional website, we find its presence throughout the Web. This shift of attention has created space in the field of web design and visual design has regained its central position. However, visual design in its new definition embraces more than just looking pretty. Don Norman split it into three levels; visceral design, behavioral design, and reflective design. Together the three can reveal the full power of visual design and guide you to a successful website.

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