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Design
If not for the simple purpose of killing time, we usually have a goal in mind when visiting a website. That goal can be finding or sharing content, getting in contact with the site owner or customer service, purchasing a product, or anything else as a matter of fact. In any case, we want to reach our goal as quickly as possible — without getting distracted, lost, or frustrated because we can’t find what we are looking for.
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Design
You don’t have to be an expert in usability guidelines and research methods to improve the user experience on your website. Sure, there are countless methods and tools to measure, analyze, test, and improve the user experience. But a lot of these are tools for specialists, who have gotten down the basics. They already improved their design with a lot of quick and small wins.
Here is a list of things you can do yourself to improve the user experience (UX) on your website today.
