The impending 2012 US presidential election looms closer every week, and offers an excellent opportunity to take a good look at the home pages of the two primary candidates: Democrat incumbent President Barack Obama and Republican challenger Mitt Romney. We
NU.nl, the biggest news network in the Netherlands, redesigned it’s website this year. The main objective of the redesign was to improve the overall user experience and retaining the clear presentation of content, which the website is known for. One
While looking for inspiration on the design of call-to-action buttons, we came across a great thread on Quora about good looking startup homepages. The homepages that are listed show common design patterns and call-to-action buttons that we can test.
How many times have you tried to book a ticket online and got frustrated by all the options and the cluttered information? Though travel sites embrace the importance of usability and constantly try to improve their sites, still they often
Credibility in many cases is the most important driver for conversions. Recently we’ve been experimenting with new tasks to determine factors that influence credibility on webpages. A demo case with Mint helped us to determine how people react to questions
The past months we’ve been working on a prototype for our online usability testsuite. The enthousiasm and efforts of our team are beginning to pay off. We’re making big progress on the both the backend and frontend. Last week we