Tag Archives: startup

The Handicap of Hype Announcements

The Handicap of Hype

Hype is the awkward and desperate attempt to convince journalists that what you’ve made is worth the misery of having to review it.” — Federico Fellini

Publicly launching your startup and scoring a post at one or more of the mythical tech blogs might seem to be the ultimate way to kickstart your early stage startup. In many cases it isn’t. Sustainable growth needs different mechanisms. Don’t pat yourself on the shoulder for that one time hit that distort your metrics, but instead focus on the triggers and channels that help you to grow your user base in both volume as activity constantly. Pitch potential customers and the real thought-leaders in your field, instead of wasting energy inside the small world of techies.

Traffic from Techcrunch after mobile release

Traffic referred from Techcrunch.com after the release of our mobile version

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Interested in analytics, startups, and everything in between? Announcements

Interested in analytics, startups, and everything in between?

Meet Neil Patel, Co-founder Kissmetrics

We are happy to announce MeasureWorks & Usabilla will be co-hosting the second edition of ‘Startup & Measure’ on March 15th at Usabilla HQ.

Neil Patel, co-founder of Kissmetrics and CrazyEgg, will be our featured guest, and he has prepared a short presentation about measuring and startups. Before and after Neil’s presentation there will be plenty of time to grab a drink and exchange some KPI’s.

Hope you can join us for the festivities.

Moving to Amsterdam Announcements

Moving to Amsterdam

When everything works out as planned we will move to an awesome office in Amsterdam in the first week of July. We will share a great office in the city center of Amsterdam with Eduhub (Dutch marketplace for education), Nieuwslijst (Dutch news aggregator) and some other cool startups. At Singel 146 we got plenty of space to grow our companies big. There’s still some space left. Interested? Contact us.
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