Tag Archives: personality

2013_07_24_credibility_featured Design

10 Design Tips That Will Boost Your Online Credibility

Credibility is one of the most important aspects of your website. Being credible means people feel like they can trust you – as a person or as a company. Then again, trust is the base for any good relationship. And that’s what you want to establish on your site, right? A good relationship with your visitors, and as that with your current and potential users or customers.

Here is the good news: There are lots of things you can do to gain more credibility. Adding some personality to your site is just one of them.
Read the rest of this entry »

2012_08_10 Design

10 Tricks How Mascots Can Improve The User Experience

The user experience of websites has become increasingly important, maybe even a major selling point. As a result we constantly try to find new ways how we can improve the experience for our visitors. Be it through an exceptional usability, a high degree of personality, or through interaction and engagement. There are many things you can do and as long as you focus on your visitors, and as that your existing and potential customers.

A great way to make sure you appeal to your target group are mascots. These little characters can make your website more personal, authentic, trustworthy, fun, and engaging. Let’s take a look at 10 examples of mascots on the Web and their role in improving the user experience.
Read the rest of this entry »

2012_team_pages_featured Design

How To Design Cool Team Pages

Just like everything else on the Web, team presentations have changed a lot over the last few years. They went from non existent to being very personal, funny, and engaging. Our expectations towards the user experience of a website grows rapidly. Not only do we want clear information, and easy to go through signup processes, we also want to know who is behind a website and why we should trust them.

From the early phases of the Web until only a little while ago, websites did not give their visitors the chance to meet their team. While basic contact information has been a common thing to offer for a while now, most of the time it was not clear who you would reach once you took the daring step to actually make contact.
Read the rest of this entry »

featured_image Design

Personalize Your Website And Gain Credibility

Personality is one of the major factors to influence web credibility. We love the feeling to actually interact with a real person, rather than a machine. The design of a website and the personality that comes with it can trick us into this idea, even if we are very well aware that all we see is basically some code sent to us by a faraway server, interpreted by our web browser.

  • If you have any feature requests, you have an amazing idea [...], you need support, or just want to say “Hi”, please contact us.

Quotes like the one above can make a big difference when it comes to how trustworthy users perceive your website. The text shows that the people behind pulpfingers.com are not only truly interested in what their users have to say, also their tone of voice is very human and authentic.

Read the rest of this entry »