Tag Archives: future

freatured Theory

Why UX may kill UX

Those of us in the UX industry have never had it so good. It’s an industry buzzword. Companies are opening new UX departments left-right and centre. Supply is struggling to meet demand – it’s great. Great to be riding the wave of this acceptance and subsequent growth.

This change of focus to user centred design with UX at its core – together with ever improving technologies and development standards – has created an online experience more alive and immersive than ever before.
Read the rest of this entry »

Cortana Theory

The effect of ‘Digital Assistants’ on UX and UI

These past weeks have seen the Beta release of Cortana. The sidekick heroine of the Halo series represents Microsoft’s foray into the ever more sophisticated digital assistant field. Cortana, like Apple’s Siri, is intended to support Windows users through a complex mix of AI and audio recognition software.

Virtual sidekicks were long confined to the realms of science fiction. Complex digital (personal) assistants such as Halo’s Master Chief’s Cortana, and Samantha in the recent film “Her” have always seemed much too complex to bring to reality. However, with each passing year and iteration we take one step closer to making that fiction a reality.

What implications does this voice-activated future have on the field of UX – and more specifically it’s counterpart, User Interface (UI)?
Read the rest of this entry »

Conversation Is the End Goal: an Interview With Eric Fisher Design

Conversation Is the End Goal: an Interview With Eric Fisher

Eric Fisher is a storyteller turned product architect. He was the Social Design Evangelist at Facebook where he wrote the guidelines on Social Design. Eric has also worked as a designer at both Google and Apple and he independently works with startup companies to help architect their products.

Anneke had the opportunity to interview Eric for our readers. Here are some great insights into the role of a designer at big companies, how design will change because of all the data we are collecting, ethics, and much more.
Read the rest of this entry »