Tag Archives: Design

Screen shot 2012-05-03 at 2.39.41 PM Discoveries

How The Look & Feel Of Your Website Affects Your Users

Good design has to live up to many expectations. Design translates features into a visual interface, and ideally it manages to do so in a logical and usable way. As if that’s not enough, design also needs to be appealing. Good design is therefore useful and usable, and at the same time it’s aesthetic, draws attention, and it fits into a given context. I believe all of these aspects have been covered a lot lately, except for the look & feel that comes with the context of a website.

In the following, I’m going to discuss how the look & feel of a website affects the way we perceive it and what we feel just by looking at it. Visual aspects like layout, typography, images, or colors can make your website appealing, authentic, credible, entertaining, and much more.

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featured_image Design

Personalize Your Website And Gain Credibility

Personality is one of the major factors to influence web credibility. We love the feeling to actually interact with a real person, rather than a machine. The design of a website and the personality that comes with it can trick us into this idea, even if we are very well aware that all we see is basically some code sent to us by a faraway server, interpreted by our web browser.

  • If you have any feature requests, you have an amazing idea [...], you need support, or just want to say “Hi”, please contact us.

Quotes like the one above can make a big difference when it comes to how trustworthy users perceive your website. The text shows that the people behind pulpfingers.com are not only truly interested in what their users have to say, also their tone of voice is very human and authentic.

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Best UX & Design Links Links

Best UX & Design Links

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3 Ways to Increase Web Credibility Through Content Presentation

Not very long ago, when looking for information, we turned to sources like books or maybe our parents and grandparents. These are sources that we knew were reliable from experience or simply by sensing the superior aura of a library. The way something or someone makes us feel strongly influences our perceived level of trust. Therefore we can easily judge offline sources by our relationship with them, their external features and previous experiences.

Those who can design for credibility gain a strategic advantage. — BJ Fogg

On the web, it all becomes a little more difficult. Most of the times we use diverse search engines to find information, which ultimately leads us to numerous websites that all seem to know something about the one thing we are looking for. How do we know whom to trust?

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goodnav Design

How To Design Effective Navigation Menus

Navigation menus are the key to finding what we are looking for on a website. Without a navigation menu that meets our expectations, a website will most likely not be effective. A website that is not effective will most likely not be successful. There are many different kind of websites that range from simple to extremely complex. In any case, a good design should focus on the users and their goals: Finding certain information as quickly as possible.

By glossing over a few examples I discovered, I will go over best practices that help you nail your navigation menu.

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banksy_museum_picasso Design

Why Designers Collect

How you go about educating yourself as a designer is a highly personal affair. But if you want to improve constantly, there are some things you can’t do without. Mostly, this means practicing an awful lot, and knowing how to take in all the stuff you see around you, and turn it into something that is original, beautiful and effective. I will explain how collecting design elements helps designers do these things, and improve their skills.

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4f56166fdbe6035b62000012.context Design

Ways to go about your footer design – with examples

Picking the right footer for a design can be harder than it seems. But a good footer can have a great impact—both on the impression you make, and the actual behavior of your visitors. In this article I will show you which footer to pick for the occasion, and have a look at more specific elements you can put in it. I will provide examples from the list of footers I put together on Usabilla Discover.

Like many website elements, we owe the concept of a footer to printed typography. In print, the page number is often in the footer, and sometimes it contains the title of the current chapter or section. In web design, the footer at the bottom of each page has evolved to serve a few different functions. But by definition, it’s always located on the bottom of the page, and its lay-out never changes across the site.

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Screen shot 2012-05-15 at 12.20.56 PM Design

Form And Function Go Hand-In-Hand

There have been plenty of discussions lately about usability. Still I notice that people get the usability confused with the actual look and feel of a website. A good website requires a lot from us as designers: Clean coding to make sure everything works and everything works fast; great usability to meet all expectations people have when visiting our site; and at the same time an exceptional user experience to differentiate us from competitors and to help us build a relationship with our users. Where do we start to design a website that meets all these requirements?

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Screen-shot-2012-03-14-at-3.13.24-PM Design

Designing Effective Social Media Buttons

Social media marketing has become quite popular. I believe there are two main reasons why. First, because the Web 2.0 offers increasing possibilities for this new marketing strategy, and second, because social media is easily and for everyone accessible through modern mobile devices. Besides, I think people rely on social media marketing simply because it is popular and somehow seems to suit our constant connected existence of the 21st century.

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