Tag Archives: design process

digital-native Theory

Will Digital Natives Take Our Throne?

I spend quite some time of my life learning about digital technology, how it works and all the great things you can do with it. By now I’m quite handy with computers, I understand how the Internet works, and I own and use multiple devices that allow me to be connected 24/7. This interest for IT differentiates me from many other people my age and as that it gives me certain advantage, for example on the job market.

Lately the term digital natives has popped up a lot and it made me wonder not only who these people are, but also why they have become such a popular topic. Rumors are that once these young generations enter the job market, they will put all the rest of us in the shade. I can see that with the growing importance of technology in almost every market, being savvy in the field can be very convenient. But do they really pose a threat to those, who grew up not knowing what the Internet was?

I looked into this new phenomenon of digital natives and I’d like to share some of my insights with you. And no worries, we don’t need to fear the shadow just yet.

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Screen-shot-2012-06-11-at-2.27 Design

Tailor a Perfectly Fitting Website in 6 Steps

A fashion and a web designer have a lot in common. They both design. But they also try to make something that is practical and pretty for their user. They even follow the same steps to get there. However, designing fashion is much more hands-on than designing a website. Fabrics are physically manufactured into a tangible piece of clothing. A web design on the other hand is made of digital pixels that are arranged on a screen. So, where am I getting with this?

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How the leading Dutch news network was improved with user feedback Demo UX Cases

How the leading Dutch news network was improved with user feedback

NU.nl, the biggest news network in the Netherlands, redesigned it’s website this year. The main objective of the redesign was to improve the overall user experience and retaining the clear presentation of content, which the website is known for. One specific goal was to direct more visitors from the homepage to the content that the news network offers on different topics. Annemarie Boon, usability specialist at Sanoma Media, used Usabilla in the process to achieve this goal. Thank you Annemarie, for being so kind to share your findings with us.

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