Tag Archives: apple

featured Design

Responsive Web Design

So, you’ve invested in a mobile site for your website and think you’re all set for the future?

Then you may want to think again.

Mobile-first remains an important trend with tablets & mobile phones, outselling the “ancient” desktop computer. However, this doesn’t mean that having a mobile website next to your regular site is necessarily the best solution. Whilst the size of phones & tablets keeps changing – not to mention the difference between portrait & landscape mode – a single site can’t scale properly to all of them. The solution: Responsive design.
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google skeominimalism Theory

The Skeuomorph is Dead, Long Live the Skeuomorph

2013 saw a new king of design take the throne. This has been the year of Flat Design. 2012 ended with Microsoft bringing Flat to the mainstream with Windows 8, and Apple revamped iOS a year later. Casting away their skeuomorphic principles of old and refreshing the interface with a Flat approach.

As one of the defining design events of the year, this exemplified the changing trend of digital design. Apple, formerly so staunch in their support for skeuomorphic design under Steve Jobs, opting for the popular kid.
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1307712309_Smartphones Theory

How Emotions Can Make A Brand Rise And Fall

This is a guest post by Melonie McLaurin.

To say that Apple invented the smartphone is a controversial statement, given that RIM’s Blackberry already had a strong foothold before the iPhone arrived. Yet everyone knows it is true, before the iPhone, there was nothing like it. It was a dubious sell from the beginning; what seemed at first to be a strange new iPod that could also handle calls, text messages, and email launched an entire mobile industry.

Now, smartphones are everywhere and Apple no longer dominates the market. Over 900,000 daily activations of mobile devices powered by Google’s Android operating system is proof of that. Even Microsoft has started moving in with Windows Phone, and it is rumored that Facebook will soon introduce a social smartphone. With so many choices, what is it that keeps iPhone devotees loyal to Apple?
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Conversation Is the End Goal: an Interview With Eric Fisher Design

Conversation Is the End Goal: an Interview With Eric Fisher

Eric Fisher is a storyteller turned product architect. He was the Social Design Evangelist at Facebook where he wrote the guidelines on Social Design. Eric has also worked as a designer at both Google and Apple and he independently works with startup companies to help architect their products.

Anneke had the opportunity to interview Eric for our readers. Here are some great insights into the role of a designer at big companies, how design will change because of all the data we are collecting, ethics, and much more.
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cover Emotional Design Theory

Web Designers Should Just Become Designers: an Interview With Don Norman

Donald Norman is one of the world’s most influential designers and writers about design. We are big fans, and really proud that Anneke could talk to him about his books, the future of designing for the web, emotional design, the balance between design as an art-form and as a form of marketing, and much more.

'Emotional Design' by Donald Norman - a must read

'Emotional Design' by Donald Norman - a must read.

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