Our 5 Favorite Articles On UX (September 2012)
It’s the end of September, and season has officially changed. While the days start to get shorter and and temperatures start to fall, we are happy to see that the community keeps up their spirit. Again, this month has some awesome UX articles in petto. Let’s take a look at our five most favorite ones — enough reading material for a nice, cozy evening on the couch.
Here are the top 5 articles from the month September:
1. How To Design Mental Models That Create a Superior User Experience
In this article, the author Leanne explains the importance of mental models for designing the user experience. Mental models give us a deep understanding of people’s motivations and thought processes along with the emotional and philosophical landscape in which they are operating. This provides us with the necessary understanding of how a person uses a product or interface and what we need to do to get the design right for them. This is a great and insightful read for every designer out there.
2. Should We Focus on User Experience?
The author Koen explains that our current notion of UX design mistakenly focuses on experience, and tries to convince us that we should go a step further and focus on the memory of an experience instead. He starts off with some practical examples and then offers great insights into academic research to demonstrate the importance of positive memories. I recommend this article to anyone, who is into the customer and user experience.
3. Why Good Design Is Finally A Bottom Line Investment
Why Good Design Is Finally A Bottom Line Investment by Cliff Kuang, published on Co.Design.
In this article, the author Cliff talks about how the role of design has shifted over time and how it eventually found it’s way into the conscience of a majority of businesses today. The article offers a lot of nice examples that illustrate the impact of good design. This is a great read for anyone, who is involved in either design, or business decisions.
4. How to Create Content Maps for Planning Your Website’s Content
In this article, the author James discusses content mapping as a technique to explore and visualize the content of your website. He explains how content mapping will help you organize and understand your content and understand the relationship between content and the goals of your users. This article is certainly interesting for those, who are responsible for the content and content structure of a website.
5. 21 Reasons You Should Write Guest Posts
Maybe not as deep as the previous ones, but this article by Rebecca offers a great overview and recap of why guest posts are important for your content marketing. The list covers both the obvious and the less obvious, making it a nice read for experts and novices to the field of content marketing.