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Our 5 Favorite Articles On UX (April 2013)

Have you already been waiting for our list of recommended readings on UX? Just in time before the weekend, here are our 5 favorite articles of the month April. We hope you enjoy reading them as much as we did.

This is what you will find out if you continue reading:

  • How web posture affects user experience
  • 10 reasons why you should hire a user experience manager
  • How feedback pertains to best user experience design practices
  • How to design an emotionally engaging experience
  • What UI really is and how UX confuses matters

    Sounds good? We thought so, too. Enjoy and don’t forget to let us know which one you liked best!

1. How web posture affects user experience


How web posture affects user experience by Irwin Lagman, published on Webdesigner Depot.

“What makes a great website? There are many ways to measure the effectiveness and quality of a website. Web designers can use a handful of quantitative data that will help them determine if the web design is effective, especially for e-commerce where the added value to a business is measurable. But for any site, one of the most telling signs is user experience…” In this article, Irwan sheds some light on how we can influence the way visitors feel about a website by paying attention to elements like user flow and web posture. This is an interesting read for any designer.

2. Hire A User Experience Manager – 10 Reasons Why You Should Do So


[Hire A User Experience Manager – 10 Reasons Why You Should Do So](Hire A User Experience Manager – 10 Reasons Why You Should Do So) by Danielle Arad, published on Usability Geek.

“It is difficult for those not in Research & Development, Quality Assurance, Marketing or other non-customer related departments to immediately see the reasoning behind the need to hire a User Experience Manager. This is understandable. Those in more financial or executive positions have their own sophisticated sciences and logistics with which to be concerned and are forced, often against their desires, to leave the “creative” sciences to those who specialize in them…” In this article, Danielle gives us ten good reasons why all enterprise level businesses need a User Experience manager.

3. Practicing What We Preach : Feedback


Practicing What We Preach : Feedback by Astrid Chow, published on UX Magazine.

“”One of the most basic but frequently overlooked components of being a designer is the need to be a deft communication facilitator. As we discussed in the first article in this series, initiating a dialogue with users can be difficult and it’s within those first interactions that we either make or break our relationship with them…” In this article, Astrid looks at the idea of feedback and defines how it pertains not only to best user experience design practices but also to organizational practices. Interesting read for anyone really who is involved in the product development.

4. 5 Must-Dos in Designing an Emotionally Engaging Experience



5 Must-Dos in Designing an Emotionally Engaging Experience
by Zhecho Dobrev, published on Bezong Psychology.

“Think of how many times you had an impulse to buy a more expensive brand and later convinced yourself that you did it because the quality is much better. Truth is that in most cases you did it because you trust the brand more or you feel a sort of sympathy towards that brand and want a product that will make you feel good and boost your confidence..” In this article, Zhecho shows us some best practices of how to design an emotionally engaging experience.

5. What UI really is (and how UX confuses matters)


What UI really is (and how UX confuses matters) by Ryan Singer, published on feltpresence.com.

“People mix the terms UI and UX together. UX is tricky because it doesn’t refer to any one thing. Interface design, visual styling, code performance, uptime, and feature set all contribute to the user’s “experience.” Books on UX further complicate matters by including research methods and development methodologies. All of this makes the field confusing for people who want to understand the fundamentals…” In this article, Ryan explains why it is important to understand the individual skills of UX. For software design, he defines user interface design as the core skill among all user-facing concerns.

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