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How-tos

How to: Error Messages

/ by Oliver McGough

How to: Error Messages

Error messages. You encounter them just about every day. No single person is perfect, nor is every website. Error messages are an inevitability. Thus learning to both deal with them, and make them a seamless part of your user experience

All about Conversion Rates

/ by Simon Brisk

All about Conversion Rates

Conversion rates are an essential statistic for website owners. You need to know how many customers are of value to you: such as buying a product or subscribing to your newsletter. The conversion rate is this number compared to the

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