Author Archives: Noa Dror

Noa Dror

Noa Dror is the Content Manager and Onboarding Evangelist at iridize.com - personalized onboarding solutions for SaaS. Follow the author on Twitter
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Improve Customer Support Through Pre-emptive Design

There is a common misconception that in the year 2014 the need for exemplary customer service (and online customer service in particular) has been fully internalized and acknowledged. That most Software as a Service (SaaS) owners are fully aware of its important role in customer onboarding and retention. I regret to say we are still a very long way from this utopia. A lot of work still needs to be put into improving online customer service for many SaaS and eCommerce sites.
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