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Design
Research has shown that almost 30% of internet users have a disability of some sort. As such, as user experience designers we need to make sure that we cater for these disabilities so that the widest possible audience can use our website or application. This means designing with accessibility and disability in mind, from the outset.
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Design
When designing your website or application, one of the many areas you explore “calls to action”. What phrases or statements do you need to encourage the user to take the steps necessary to complete an action? What terms should you include to ensure that your calls to action (CTA) are clear to the user? What language or tone of voice do you use to get your message across?
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