Author Archives: Andrew Smith

Andrew Smith

Author Bio Andrew Smith is a marketing manager, a web developer in the past working in QArea software development company which is specialized in providing web, mobile, desktop app development/testing and SEO services. Andrew enjoys writing about social media, web design, marketing, mobile and IT technologies.
2014_06_06_featured Design

15 Responsive Web Design Issues You Don’t Want to Deal With

Responsive web design is not only about pretty layouts and fashionable templates. Your utmost goal is to provide users with a uniform user experience across all devices. Creating independent experiences for each just doesn’t pay off – they’re too resource intensive. The focus should be on creating adaptive experiences, which scale to the user.
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featured Design

10 Design Flaws Which Can Destroy a Site’s SEO

When it comes to creating a new website, a key dilemma is whether the focus should be on fantastic Design and User Experience (UX), or on Search Engine Optimization (SEO). There are many cases where mind-blowing animated design negatively affects the site’s SEO. Whilst you may expect an increasing number of visitors on a better designed website, in reality you may see the opposite occur. In order to be successful, any website needs to perform well in search engines.

Therefore, searching for the compromise is essential.
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Squarespace Theory

How Google thinks a top rated site should look

The development of SEO and Google’s algorithms is interconnected and interdependent. Every change Google makes to its searching algorithm affects search results in some way. Everything Google has done since 2011 is focused on secure search, protecting their data and online privacy, and, let’s be honest, monetizing their data. “Pandas”, “Penguins”, “Hummingbirds” and Graph Carousel are a part of a long-term multicomponent strategy. They show that the results of searching become more complicated and relevant, not limited to one query.

Google has its idea of what top websites should look like, and people in SEO either follow Google’s prescriptions or try to overcome the algorithm. They improve technologies and Google reacts by changing their algorithms. In response, marketing strategies must change to adapt these new search algorithms. And the process continues.
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